We're an interiors focused concept store based in a converted factory building in Tufnell Park, North London. Housing a curated collection of modern furniture & lighting, homewares and lifestyle accessories.
We're real people selling to real people, so our style is relaxed, modern and approachable. As you browse our store - virtual or in person - you'll spot that all of our products have a common design aesthetic: they're simple, stylish and thoughtfully designed, with an understated yet playful personality. We believe homes should be designed to be lived in and loved in equal measures, so our relaxed and modern approach means our collection is design led and aspirational yet equally understated and unpretentious.
Formerly known as Future and Found, insidestore was founded by Andrea Bates, a former buyer at Heal's and Paperchase, in 2012. Andrea now works alongside a very talented team.